Pronunciation of jaguar in British English.?

Jag-u-are, the u is a short sound

Jaguar Pronunciation British

What you have heard on the advertisement is the way British, Australian and New Zealand people pronounce jaguar. It's not an affection, that is how we say it, and that is how the Jaguar car company has always pronounced it.

Let me clear this up, AGAIN!

It's a good question to ask - I have German friends who assure me that the 911 is made by "Porschh-ahh", and not "Pawwshh", so we SHOULD use the right pronounciation as we would hear it in the country of origin.

I know Americans say "Jagg-Wahh", but here in England we would look at you very funny if you did! The word is "Jag-U-Ahh", or in some areas "Jag-U-Err", but ALWAYS with the U sounded, just like as in the "Yew" tree.

As a further complication, I would say we call it a Jag-U-Ahhhhh is that is ALL we are calling it, but we shorten the last syllable, if we are adding the model-details after wards, so we would have:

"I see Tony has a new Jag-U-Ahhhhh" (long last syllable)

But also:

"Dave has a lovely Jag-U-err XK-40, it's in fine order" (short last syllable)

Captain Picard from Next Generation Star-Trek, the actor Patrick Stewart was living in Los Angeles and was auditioning to voice a Jaguar TV advert. He was actually rejected, because he had got use to using the American Jag-Wahh pronunciation, and they WANTED him to use "Jag-U-Ahh" or "Jag-Yew-Ahh"!

Your German friend is right Porsche should be pronounced Porscha.

Jaguar has three syllables - jag-u-ar

Urgh.

My part of England does not pronounce it 'jag-you-are'.

It's ' jag-yoo-eh'

The classic Madness song has "I like driving in my car/It is not a Jag-u-ar..."

jaguar

Phonetically it sounds like JAG-YOU-ARE.

jag-you-are